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Why Advisors are Recommending Annuities More and More

Duncan Korth
April 08, 2021

Nasdaq

Why Advisors are Recommending Annuities More and More

Data from 2020 is in and it is clear: annuities are increasingly popular among advisors, and we mean that in the strictest sense of “advisors”. 

Annuities sales have not just grown with broker-dealers, but also with RIAs.

For many years RIAs shunned annuities, but recently two major changes have made RIAs warm to them.

Firstly, annuities compensation has become more aligned with RIA pay models, and secondly, with so many clients retiring in a period of high volatility, there is a greater need than ever before.

According to David Lau, CEO of DPL Financial, “RIAs historically have used mostly investment-only variable annuities with the occasional single-premium immediate annuity mixed in, and that is because annuities until recently haven’t been built to fit into their business model.

He continued, “One of the things that’s misunderstood about annuities is that in a low-interest-rate environment, it’s something you may not want to consider … In today’s market with interest rates where they are, it is about 41% more expensive to fund retirement income using a bond portfolio than it is using an annuity.”