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DPL Financial Partners Surpasses $2B in Commission-Free Annuity Sales

Orion, DPL Team Up to Bring Commission-Free Annuities to Advisors

DPL Financial Partners leads the pack in annuities, life insurance in advisor tech poll

DPL Financial Partners Appoints Head of Member Success

5500+ Firm Userbase

Firm Userbase

DPL works with firms across the country ranging in size from less than $50M to well over $10B in AUM.

45000 Advisors

Advisors

Fee-only, hybrid, and breakaway advisors use DPL's commission-free annuity and insurance solutions for their clients.

$2B Sales

DPL Sales

At the end of 2023, DPL surpassed $2B in commission-free annuity sales just 14 months after hitting $1B in 2022.

David Lau

FOUNDER & CEO
David Lau is widely recognized as an innovator and disruptor in the financial services industry. He is the...
Heather Rosato

Heather Rosato

CHIEF MARKETING OFFICER
Heather Rosato is an experienced marketing and communications strategist with 25 years of experience helping founders, CEOs and...

Tom Smith

CHIEF GROWTH OFFICER
Tom Smith joins DPL with a passion for bringing innovative retirement solutions to market for Americans and extensive...

Todd Nuckols

CHIEF TECHNOLOGY OFFICER
Todd Nuckols heads up the engineering and IT teams at DPL, bringing over 25 years of experience across...

Steve Werrlein

EVP, BUSINESS DEVELOPMENT
Steve Werrlein heads up business development activities at DPL, bringing over 25 years of strategic development experience in...

Grant Johnstone

CHIEF COMPLIANCE & LEGAL OFFICER
Grant Johnstone serves as the Chief Compliance Officer and Chief Legal Officer for DPL. Johnstone worked as a...

John Barkeley

CHIEF FINANCIAL OFFICER
John is the Chief Financial Officer, leading the finance and accounting teams at DPL. Prior to joining, John...

Impact of Annuity Usage Survey, Executive Summary

by: DPL Financial Partners
CEO and Founder of DPL David Lau

What is the DOL Rule?

by: David Lau

Six Reasons To Add An Annuity To A Portfolio

by: Willie Jones
CEO and Found of DPL David Lau

Retirees Need Alternatives to the 4% Rule

by: David Lau

DPL's Advisor Dashboard features a suite of proprietary Product Discovery Tools, digital applications and application tracking, contract management, and more. 

GIA Mockup

Guaranteed Income Analysis

DPL’s Guaranteed Income Analysis enables advisors to find annuities that most efficiently meet a client’s income need or generate the most income from an investment amount. 

ACC Mockup

Annuity Comparison Calculator

A first-of-its-kind tool to compare pricing and features of clients’ existing annuities to commission-free options that provide retirement income, protected growth, and more.

FIC Mockup

Fixed Income Comparison

A powerful tool to compare the performance of a fixed income strategy to a commission-free annuity to generate a specific amount of annual retirement income.   

2023 The Drum Awards for Marketing Americas
2023 The Drum Awards for Marketing Americas
 2023 AVA Digital Awards
2023 AVA Digital Awards
2023 Gramercy Financial Content Marketing Awards
2023 Gramercy Financial Content Marketing Awards
2021-2023 Louisville Business First Best Places to Work
2021-2023 Louisville Business First Best Places to Work
Most Admired CEOs & Business Impact Award
Most Admired CEOs & Business Impact Award
2021 ThinkAdvisor Luminaries Award
2021 ThinkAdvisor Luminaries Award
Neal Templin
Jan 16, 2023
Rising rates have made annuities of all stripes more interesting investments, but two in particular...
Vanya Horneff, Raimond Maurer & Olivia S. Mitchell
Jan 01, 2023
This paper investigates retirees’ optimal purchases of fixed and variable longevity income annuities using their...
David Lau
Dec 27, 2022
The annuity market is booming and for good reason. The economic and market upheavals experienced...
Haley Cawthon
Dec 20, 2022
While 2022 is proving to be yet another year for the record books when it...
RIA Biz
Dec 12, 2022
The Louisville, Ky., annuities supermarket credits her with having the vision to rid the held-away-asset...
Karen Hube
Dec 07, 2022
Wealthy investors are wising up to the unique benefits of annuities. While these insurance-sold investment...
Advisor Magazine
Nov 18, 2022
New offerings are designed to help protect clients’ portfolios, more effectively manage today’s retirement risks...
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Greg Joslyn | Lowe Group
greg.joslyn@lowecom.com
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414.376.7275
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914.217.0427

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